Supporting Safe Drive Stay Alive in the North East
Statistics released earlier this month showed the numbers of accidents on Scotland’s roads falling in the last year, with the number of people killed on our roads at an all-time low.
These are very welcome but one fatality on the roads is one too many and we know from daily first-hand experience the devastating impact of road traffic crashes.
In particular, we know that young drivers are particularly at risk. That is why we are proud to be supporting and sponsoring Safe Drive, Stay Alive in Aberdeen next week.
Dangers on North East Roads
Our North East team live, work and drive in the region. As local people, they are aware that, despite falling accident numbers across the country, there are more fatalities in Aberdeenshire roads alone than in other area in Scotland, and they want the roads to be safer for everyone throughout the region.
We know there are too many crashes on our roads. Each causes injury, damage and loss. The consequences of serious accidents can be heart-breaking.
Every year, we work with hundreds of families in the North East for whom everything has changed after a road traffic accident.
Safe Drive, Stay Alive - road safety event in Aberdeen
Safe Drive, Stay Alive is a road safety event held in Aberdeen attended by all senior school pupils in the North East and highlights the consequences of irresponsible driving, taking unnecessary risks or even just becoming distracted while at the wheel.
By using video footage and stage performances performed by members of the emergency services, this powerful production aims to shock young drivers into really thinking about why accidents happen and the consequences for themselves, their families and the wider community.
Safe Drive, Stay Alive – a partnership to save lives
The event is a partnership between local authorities, the emergency services, businesses across Aberdeen, Aberdeenshire and Moray to help reduce fatal or serious crashes in the North East of Scotland.
Earlier this year, Digby Brown were pleased to be able to ensure the event continued to run by again pledging our support.
The stark reality is that young drivers are more likely to be involved in crashes, particularly during the first year they are on the roads. This event can change that reality – Safe Drive, Stay Alive doesn’t just change lives, it saves lives.
Why it matters to Digby Brown's Aberdeen solicitors
Seeing the effects of road traffic accidents locally means we feel really strongly about anything that can help reduce the number of crashes and keep people safe.
Our solicitors in Aberdeen will have particular individuals whose stories inspire us to support events like Safe Drive, Stay Alive.
Safe Drive, Stay Alive takes place during the week commencing Monday 31st October 2016 in Aberdeen’s Beach Ballroom. There is also a free evening show for the general public being held at the Beach Ballroom from 7.15pm on Wednesday 2nd November.
We hope the shock tactics adopted will show young drivers how important safe driving is and prevent further tragedies.
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